12/20/08

Honda Gets Smart With Scooter Ad [Ad Watch]

 

A Miami ad student's created a print advertisement for Honda's 50cc Metropolitan scooter and we've got to say, it's pretty smart. The print ad, created by Branden Kramer of the Miami Ad School, compares a Smart ForTwo with the much smaller 50cc Metropolitan Scooter, calling it the 'smarter' choice. While we can all agree that the little Metro sips fuel more delicately than the larger ForTwo, we question if the comparison made between four wheels and two will resonate with potential customers. Honda, are you smarter than a 5th grader? [via AdsOfTheWorld]

 

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